Keystone News

2016 NTP-STAG Show - Bigger Than Ever

  • 3/7/2016 12:00:00 AM
  • Bradley Worrell and Jesse Sidlauskas

The first show since NTP, Stag-Parkway and Coast Distribution all combined offered one large buying venue for dealers.

NEW ORLEANS – More than 2,500 people turned out for NTP-STAG’s distributor show, dubbed The Expo, to shop from nearly 200 exhibitors.

This year’s show, at the Ernest N. Morial Convention Center, marked the first time that formerly separate distributors NTP, STAG and Coast Distribution were all together under one roof as a combined company. And while show officials didn’t release numbers, the expectation was that it would be the largest RV distributor show ever in terms of dealer turnout and sales.

“We don’t have the numbers in yet, but we’ve definitely exceeded any show we’ve done before, so we’re real pleased,” said Bill Rogers, NTP-STAG vice president and general manager. “I’m sure the numbers will exceed anything we’ve done in the past.”

For their part, vendors remarked positively on the volume of traffic and commerce throughout the two-day show.

“It’s gone very well,” Chase Healy, Furrion director of specialty vehicle sales, said late in the closing day of the two-day event. “We’ve sold a lot of product.”

“Sales-wise, it was huge for us,” said Bob Brammer, president of Stromberg Carlson, who noted the company saw particularly strong orders for its jacks. The NTP-STAG show “exceeded our expectations,” he added.

“It went well; we moved a lot of systems – even better than we expected going in,” said Erik Guldager, national sales manager, mobile products, for Winegard. The supplier launched three major products at the NTP- STAG show and got “an incredibly good response on our new, low-cost Dish Playmaker satellite product. Dealer feedback on that product was wonderful,” he said.

Valterra CEO George Grengs commented favorably on the “excellent dealer attendance,” noting that “it looked to be the largest show on record for the RV aftermarket.” Valterra reported that its best sellers at the show included its Dominator Sewer Kits and its Pure Power and Odorlos Tank Treatments.

Debuting New Ordering Technology

The busy opening afternoon led to a shortage of order forms as dealers stopped by on the opening day to pick up forms as part of a shopping process. Still, by the next day, the buyers’ demand for order forms appeared met, leaving vendors to collect purchases throughout much of the day.

In future years, the need for a paper supply could become a contingency, as NTP-STAG tested an electronic ordering system on 49 iPads at the show. That system operates like many online shopping carts, allowing buyers to search through the NTP-STAG parts catalog for stock keeping units (SKUs) from NTP, Stag and Coast. Totals are given in either Canadian or U.S. dollars, based on preference.

NTP-STAG’s parent company, Keystone Automotive, first tested the idea with a smaller batch of iPads at an automotive show in Canada in July. The distributor used the NTP-STAG show to debut a larger rollout of the technology.

Patrick Stevenson, who oversees information technology for NTP-STAG, said that the idea is to eventually replace the paper shopping and ordering system with a more advanced version of the electronic system being tested.

“The engine is just a search, and it differs from VIA as a value to suppliers,” he said. “It’s a cross- reference search for parts, so you’re not going to look by part type to find (for example) a hitch, but if I know my part type – whether its NTP, Stag, Coast or manufacturer part number – the results start to narrow down.”

As he punched a number into the search bar, a dropdown list populated and began to narrow product options as he reached the end of the SKU, before finally offering options of products.

The electronic system has some advantages over the paper standard, Stevenson said. Most notably, a full electronic rollout – which the company hopes to achieve in the coming years – would minimize the amount of paper used at the shows.

“The amount of paper that is used at a combined event like this is monumental,” Stevenson said. “We brought more paper to this show than we did all four automotive big shows in the spring, and the demand has been overwhelming.”

Still, it is unlikely that the paper system will ever become entirely obsolete, according to Stevenson, who noted that it will likely play a role as a backup to the electronic system in the future.

“You always want to have a Plan B because you’re subject to connectivity challenges,” he said. “So we’ll always have a Plan B in the form of paper, but the goal is to go into the electronic era full steam ahead, and then maybe in conjunction with some combination of devices at booths and/or devices within the customer’s hands.”

Terry Trailer Auction Garners Money for Hall of Fame

At the close of the show on Jan. 20, NTP-STAG officials named the winner of a silent auction for a fully restored 1978 Terry travel trailer, with all proceeds being donated to the RV/MH Hall of Fame.

Urs Buechin, owner of Heidi’s RV Superstore in Hawkestone, Ontario, won the auction, with a winning bid of $20,300.

“NTP-STAG believes in the RV Hall of Fame mission, and we are happy to offer up the Project Terry Trailer as a fundraising tool to help the Hall of Fame continue its good work,” John Spaulding, NTP-STAG marketing director, RV said. “All the proceeds of the silent auction, plus a $5,000 contribution by NTP-STAG will go the the RV Hall of Fame.”

The trailer was restored with new brakes, bearings, hubs, tires and wheels, as well as siding, an awning, a new roof, vents and graphics. On the interior, new lights, toilet, sinks, tanks, furnace, air conditioning, refrigerator, range, water heater, furniture, counters, floors and woodwork were installed.

Project Terry sponsors include Carefree of Colorado, Coleman-Mach, Dicor, Husky Towing Products, JR Products, Norcold, Powerhouse Products, Suburban, Thetford, Valterra, Ventline by Dexter and Winegard.

 

Recent Articles

LKQ finalized deal to acquire Warn Industries

Chicago, IL (November 1, 2017) - LKQ Corporation (Nasdaq: LKQ) today announced that it has finalized the acquisition of Warn Industries, Inc. (“Warn”) a leading designer, manufacturer and marketer of high performance aftermarket equipment and accessories. Warn was previously owned by Dover Corporation (NYSE: DOV). Warn will be a part of LKQ’s Specialty Segment, Keystone Automotive Operations, Inc. (‘Keystone”)

“Finding new and better ways to serve the needs of our customers is a priority for Keystone. We are excited about the value and capabilities Warn brings to our customer centric approach to service,” said Bill Rogers, Vice President and General Manager of Keystone. “Their leadership position in the market and premium iconic brand give us the ability to drive our long-term strategy of growing share in our core markets and developing viable points of entry into adjacent spaces that show promise.”

Warn offers a broad product line of premium winches, hoists, locking hubs and bumpers and serve specialty retailers and distributors globally. Warn has a long history and reputation of developing the highest quality most technologically advanced products in the industry. The red W logo is omnipresent where rugged dependable products are required. From mountaintops to worksites and deserts to disaster areas, Warn is the product enthusiasts and professionals depend on.

“The team at Warn is very excited to be part of LKQ / Keystone,” said Eric Banks, Warn Vice President of Operations. “Our approach to customers and market opportunities are very similar. We believe that by serving our customers best we serve the needs of the entire supply chain better. They know our market space and have been leaders in it for many years. Being supported by a company that can bring new and critical resources to us means that our customers and all of our channel partners will benefit,” added Banks.

Warn will be run in an autonomous way within LKQ’s Specialty Products Group and maintain its operational presence in Oregon. “It is fantastic to have a very capable management team and experienced workforce in place there. Their infusion of talent to our organization will contribute significantly to all our working groups,” said Kyle Shiminski, Vice President of Keystone’s Specialty Products Group. “Their passion for their products and customers will help ensure that we continue to provide the highest quality products and service experiences people have come to expect,” he concluded.

“The collective team will be focused on maintaining the highest level of customer focus and driving the growth initiatives the organization has already developed,” said Rogers.

About LKQ Corporation
LKQ Corporation (www.lkqcorp.com) is a leading provider of alternative and specialty parts to repair and accessorize automobiles and other vehicles. LKQ has operations in North America, Europe and Taiwan. LKQ offers its customers a broad range of replacement systems, components, equipment and parts to repair and accessorize automobiles, trucks, and recreational and performance vehicles.

About Keystone Automotive Operations
Keystone is the leading distributor and marketer of aftermarket automotive products and services, uniquely positioned to offer customers and suppliers substantial scale, the most comprehensive inventory selection in the industry, high levels of customer service, and innovative marketing support. Keystone is committed to expanding its offerings to meet the ever-growing needs of its customer base, providing them what they need, when they need it most.

Keystone Automotive Operations Showcases Parts VIA at SEMA

EXETER, PA (October 23, 1017) – Parts Via is a new jobber friendly eCommerce solution developed by Keystone Automotive Operations that connects brands, through a unique network, to retail outlets and consumers. It is a web-based solution which creates a seamless transaction environment built over a supply chain network and infrastructure that can deliver anything from light bulbs and exhaust systems to tow bars and truck bed products to just about anywhere in North America next day.

According to Eric Fairchild, at Keystone. “Parts Via gives consumers the convenience of purchasing authentic branded products online with the choice to have them shipped to one of Keystone’s many qualified network retailers and installers. Parts Via provides consumers with unparalleled access to local services, technical expertise and installation support that traditional online purchases do not provide.”

Parts Via creates a strategic alliance between brands, retail outlets and consumers using Keystone’s technology, inventory, warehouses and fleet to enhance the shopping experience for consumers while growing sales for the Parts Via partner and dealer network. It enables and helps businesses capture sales where and how consumers shop in the fastest growing sales channel, always pulling the local retail outlet into the transaction.

“How we make it work is simple,” says Fairchild. “A consumer purchases an authentic branded product from their favorite branded website. We give them the choice to ship their purchase to their home or pick it up at a local network dealer’s location, gaining access to installation and service.” In either case the local establishment participates.

Keystone’s supplier partner’s website serves as the point of consumer engagement and Parts Via coordinates efforts to secure the sale and channel post-transaction activity (pick up in store and installation) with local merchants (network dealers). Parts Via bridges the customer engagement gap that leaves local brick and mortar retail outlets disconnected in most e-commerce transactions.

On behalf of the supplier partner and the retailer (network dealer), Parts Via develops the eCommerce components, runs transactions, manages distribution and oversees customer support. “This type of coordinated network partnership is unique and made possible only through Parts Via,” says Fairchild. “After a year’s worth of testing with very positive results and a ton of data and testimonials, we look forward to expanding our network with new suppliers and network dealers in the coming months,” he concludes.

Suppliers and retailers, dealers, installers and jobbers interested in learning more about Parts Via can visit www.partsvia.com.

LKQ Corporation to Acquire Aftermarket Business of Warn Industries, Inc.

Chicago, IL (October 23, 2017) - LKQ Corporation (Nasdaq: LKQ) today announced that its Specialty Segment, Keystone Automotive Operations, Inc. (‘Keystone”), agreed to acquire the aftermarket business of Warn Industries, Inc., a leading designer, manufacturer and marketer of high performance vehicle equipment and accessories. Warn is a wholly owned subsidiary of Dover Corporation (NYSE: DOV).

Established in 1948, Warn’s aftermarket business offers a broad product line of winches, hoists, locking hubs and bumpers, with over 350 employees serving specialty retailers and distributors globally. Holding over 130 patents, Warn has a long history of developing the highest quality, most technologically advanced products in the industry.

“Warn’s leadership position and premium iconic brand offer our Specialty Products Group the ability to drive our long-term strategy of growing our core markets and developing viable points of entry into adjacent markets,” said Bill Rogers, Vice President and General Manager of Keystone. “LKQ and Warn will be committed to continuing delivery of great value to our customers and to growing our combined businesses to higher levels.”

The transaction is expected to close in the fourth quarter, subject to customary closing conditions.

About LKQ Corporation

LKQ Corporation (www.lkqcorp.com) is a leading provider of alternative and specialty parts to repair and accessorize automobiles and other vehicles. LKQ has operations in North America, Europe and Taiwan. LKQ offers its customers a broad range of replacement systems, components, equipment and parts to repair and accessorize automobiles, trucks, and recreational and performance vehicles.

Keystone Automotive Operations acquires Topline Systems, Inc.

 

Exeter, PA. Keystone Automotive Operations has announced the acquisition of Topline Systems, Inc., a dealer and retail software development company that specializes in dealership/shop management and point of sales products that include comprehensive sales, service and parts management modules. “Our interest in looking at software as a solution for our customers began when we tried to think of new and improved customer support strategies and ways we could help our customers grow. What are the challenges our customers face that we can help them overcome?” states Keystone Business Leader, Bill Rogers.

“After hundreds of customer visits in the markets we serve we determined that inventory management, procurement, sales processes, and fundamental reporting and analytics were areas that many of our customers struggle with. The options available to them are either complicated and expensive, or too simplistic and ineffective. We felt a robust and easy to use alternative was needed and found Topline’s suite of products a perfect fit,” adds Rogers.

Keystone and Topline have a long history of working together, collaborating on a variety of projects. “We are excited about continuing our work with Keystone in a much more significant way,” comments Topline president, Steve Karafas. “The availability of capital and other resources they bring to the relationship will result in expanded features and benefits for existing users and help our emerging presence supporting customers in new markets as well.”

The foundation of Topline’s software is firmly rooted in the owner-manager-doer mindset. It was developed at a dealership with a retail store and a service/installation shop - for that business, by that owner. The same daily decision making process used to run the business was engineered into the software and has application well beyond the market it was initially intended to serve. This thoughtful - “I’ve actually done this work before” - approach has resulted in a feature-rich software solution that is affordable, easy to install, and easy to use.

“There are hundreds of dealers in North America using the Topline program today and we intend to keep things business as usual for them. They will experience no interruption in services or be required to work any differently than they have in the past. In fact, our intention is to operate Topline independently to maintain the existing securities and confidentiality that all of Topline’s customers and business partners have enjoyed,” commented Rogers. “We are looking forward to expanding on the foundational programming solutions that Topline has developed and applying them to businesses in other markets with similar needs, including the automotive aftermarket where we see a significant opportunity.”

Keystone intends to infuse capital and resources into the company to help it continue developing customer satisfaction solutions in the markets they serve. “For over 50 years, Keystone / NTP-STAG has been committed to partnering with our customers to not only provide them the broadest and deepest inventory selection and world class fulfillment capability, but also helping them continue to grow and succeed by offering end-to-end marketing solutions and innovative e-commerce solutions,” says Rogers. He adds, “The addition of Topline allows us to continue to offer new ways to help our customers grow and succeed by providing value based, high quality, state of the art business solutions, including Dealership Management, Point of Sale, Service, and Parts Management.”

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