Keystone News

  • 5/12/2017 12:00:00 AM
  • Harneet Kaur

EXETER, PA – Keystone Automotive Operations, Inc. expanded its sport compact line card by adding NRG Innovations and Rocket Bunny. Founded in 2003, NRG Innovations is at the forefront of the tuner industry, with an impressive product assortment that touches 17+ categories and has more than 1,400 SKUs. “While NRG Innovations designs and engineers a variety of accessories for the sport compact segment, the company has mass market appeal. NRG’s umbrella of products is a well-rounded addition to the speed and performance category at large, and a great opportunity for our customers to diversify their business with one single brand,” added Daria Bryk, Marketing Manager at Keystone.

The Rocket Bunny collection has gained global acclaim for its trend-setting style and authenticity within the sport compact segment. And it’s the top-quality Japanese-made versions of these dynamic aero kits that have secured the loyalty and admiration of racers, car show winners and their installers. Rocket Bunny aero kits are not mass produced, so great care is taken for each component. The end result is a superior fitting with an artful design that is admired and sought after by car enthusiasts around the world.

“These companies are leaders in quality and market experience,” said Larry Montante, VP of Category Management. “We’re excited about these new partnerships and look forward to growing together to best serve our customers,” he continued.

Keystone has more than 165,000 unique stocking SKUs and will continue to expand its footprint to meet the ever-growing needs of its customer base, providing them what they need, when they need it most.

  • 5/1/2017 12:00:00 AM
  • Harneet Kaur

EXETER, PA – Keystone Automotive Operations, Inc. welcomes Dana Spicer, Yukon Gear & Axle, Dynamic Suspension, AirBedz, CargoGlide, Cargo Ease, Rack’Em and Prince Lionheart to its suspension and truck bed/van accessory market segments. "Each of these manufacturers brings something really special to the table, from legendary performance and creative storage solutions to innovation at its finest," said Larry Montante, Vice President of Category Management. "We’re very excited to welcome these new partnerships to the Keystone family," continued Montante.

The Dana Spicer name has been producing high-performance driveline components for 75 years and counting. Yukon Gear & Axle has some of the highest quality differential parts on the market, a result of state-of-the-art equipment and advanced manufacturing techniques. Both Cargo Glide and Cargo Ease offer creative van storage solutions that utilize nearly every inch of interior space so that professionals maximize efficiency on the job, while Rack’Em Manufacturing remains one of the most respected names in quality trailer storage solutions. "The additions of Cargo Glide, Cargo Ease and Rack’Em will suit the needs of the working professional, while Dynamic Suspension’s line of spring systems offer premium load-handling capability for work trucks and towing rigs alike," said Blake Bonser, Marketing Manager at Keystone.

Pittman Products International offers the only multi-patented air mattress that is specifically designed to fit mid and full-sized trucks in long and short bed layouts, with several additional patents are pending. And Prince Lionheart, a family owned and operated business, carries a multitude of vehicle storage and safety products for little ones in the back seat.

Keystone has more than 165,000 unique stocking SKUs and will continue to expand its footprint to meet the ever-growing needs of its customer base, providing them what they need, when they need it most.

  • 5/15/2017 12:00:00 AM

Lancaster, PA - On May 14 Keystone Automotive Operations took part in the Annual Make-A-Wish® Mother’s Day Convoy in Lancaster, PA. The fund raiser that supports granting wishes for children with life threatening medical conditions began in 1990 when 44 trucks gathered as part of fulfilling a wish for a young man named Matt who wanted to ride in an eighteen wheeler and speak to his sister on the CB radio. On Sunday, Keystone was proud to be one of the record breaking 595 rigs that showed up to support Make-A-Wish®.

If you weren’t paying attention you could have missed seeing the cleverly painted Keystone truck. John Ruch, Vice President of Operations for Keystone said, “We wanted to have a little fun this year and decided to bring one of our more unique vehicles – a camo wrapped freightliner. It was great watching people’s reaction to seeing the big rig.”

“Make-A-Wish® and its charter to give hope and fun to children with chronic illness are perfectly aligned with our values. We started as a family business and know that our employees and their families are what make the company run. We support organizations like Make-A-Wish® because they extend needed services to the communities our employees live in. We were very proud to take part in this year’s convoy,” commented Bill Rogers, who leads Keystone Automotive Operations.

Keystone employees rallied behind the fund raiser by hitting the donation goals they set and the company generously matched their contributions. “The event was a lot of fun and the participation of our employees was great. We were able to build some internal awareness for Annual Make-A-Wish® while supporting a very worthy cause,” added Rogers.

  • 6/7/2017 12:00:00 AM
  • Harneet Kaur

EXETER, PA – Keystone Automotive Operations, Inc. welcomes Motul Oil to its speed and performance line card. The company is a clear market leader in OEM approved, high-performance engine oils/lubricants for European and various import applications. Motul Oil is a well-respected name within the motorsports community and has longtime partnerships with giants like Subaru, Toyota, Nissan, and McLaren.

With a 160-year history rich in product innovation, Motul Oil is unmatched in its premium quality and performance. And as a leading figure in motor racing, Motul develops and validates its products under the most extreme conditions. “They have achieved mastery of their formulation, development, and also production processes. We’re pleased to be offering Motul Oil to our customers,” said Daria Bryk, Marketing Manager at Keystone.

Though common in the automotive industry, the Motul name is also prominent in mining, brick and cement, plastic injection, as well as the mechanical, metal, and even food industries.

Keystone is the industry’s leading distributor and marketer of aftermarket automotive parts. It continues to expand its footprint to meet the ever-growing needs of its customer base, providing them what they need, when they need it most. Keystone’s geographic reach and unique distribution model allow it to offer customers and suppliers substantial scale, the most comprehensive inventory selection in the industry, high levels of customer service, and innovative marketing support.

  • 5/17/2017 12:00:00 AM
  • Harneet Kaur

EXETER, PA – Keystone Automotive Operations, Inc. welcomes Northern Radiator to its speed and performance line card. The company has been manufacturing heating and cooling products across the automotive, racing, agricultural, truck, and industrial industries for more than 40 years. “With our race, muscle car, hot rod, custom kit radiators, and fan shrouds, there isn’t a cooling system or cooling problem we can’t help solve, fix, or upgrade,” said Chuck McKaige, Vice President of Sales at Northern Radiator.

Northern Radiator leads the industry with standard practices, seeks the highest-quality resources, and employs a team of R&D specialists who ensure standards are not only met, but exceeded. The company uses a proven OE inspired inlet/outlet along with a side-channel system that allows flex under pressure. High-capacity, efficient, seven-plate oil coolers dissipate more heat. And most Northern Radiators are built with a one-piece precision stamped tank for appearance, fit, function, and cooling.

“Keystone is very excited to have high-quality Performance Aluminum Products by Northern Radiator added to our distribution network. With our immediate inventory availability and delivery capabilities, we know our customers will be successful,” said Dave Burke, Category Manager at Keystone.

Keystone carries and supports over 800 brands of aftermarket products, and will continue to expand its footprint to meet the ever-growing needs of its customer base, providing them what they need, when they need it most.

  • 5/30/2017 12:00:00 AM
  • Harneet Kaur

EXETER, PA – Keystone Automotive Operations, Inc. welcomes Race Gas™ and Weego to its growing line card. Race Gas™ is a patent-pending combination of chemicals that fall into three primary groups: Fuel Hydrocarbons, Oxygenate, and Organometallic Compounds. Each group of compounds is found in typical gasoline. What differentiates Race Gas™ are the individual chemicals that were chosen from each group to formulate a blend of proven performance. With founding members that are self-proclaimed motorsport fanatics, expect a finished product that’s tried and true. “Receive a boost in power, throttle response, and torque,” said Dave Burke, Keystone Category Manager. “It’s a must-have item on the shelves this race season!” he continued.

Weego Jumpers

Weego provides a high quality, long lasting, and affordable power source in the form of jump starters and battery packs. They’re an ideal solution for everyone, from mom to mechanic, and suitable for a fast-paced, tech-reliant lifestyle by staying powered, staying connected, and staying safe when on the go. Weego products are ultra-compact and lightweight enough to fit in someone’s pocket, built for longevity and durability. “We are thrilled to begin this partnership with Keystone,” said Gerry Toscani, CEO of Weego. “This is an important step into large-scale automotive aftermarket distribution for us. Now Weego products and accessories will be available to more auto, truck, RV, and powersports dealers,” continued Toscani.

As the leading distributor and marketer of aftermarket automotive products and services, Keystone is committed to expanding its offerings to meet the ever-growing needs of its customer base, providing them what they need, when they need it most. Its geographic reach and unique distribution model allow it to offer customers and suppliers substantial scale, the most comprehensive inventory selection in the industry, high levels of customer service, and innovative marketing support.

Recent Articles

Keystone Automotive Launches New Mobile App

Exeter, PA Keystone Automotive Operations, has launched a new mobile app that puts the power of their industry best “eKeystone” business-to-business system into any device and makes it mobile! “Access to information when and where a person needs it was a fundamental consideration in the building of our app for mobile devices,” states Harneet Kaur, Director of Marketing at Keystone. “Fast, convenient and thoughtful access to data, tools and sales resources that make our customer’s lives better and more productive was the objective and the result we achieved,” she added.

Shop owners are often in front of the counter, out in the parking lot looking at a customer’s vehicle, making a dealer sales call, or in the shop working on a vehicle build. This app gives them the flexibility to access eKeystone tools anywhere they work.

“In addition to being able to access all the power and resources available on eKeystone, it goes even further. One of the new features is VIN Lookup which has been on our desired feature list for a long time” states Fred Petrivelli, Vice President of Sales at Keystone. The app harnesses mobile device technology including voice-to-text capability to allow users to search for products simply by saying a category or brand, and utilizes the camera to scan QR, UPC and vehicle VIN numbers and VIN barcodes. This scanning capability takes the mobile app from a retail sales driver to a store management tool for inventory control and other store functions like pricing, labels and ordering.

eKeystone App Barcode and VIN Scanner

The eKeystone app includes all the proprietary data in Keystone’s B2B system. Subscribers can access 800k+ cataloged SKUs, 400k images, 20k videos, 40k installation instructions, and more. “When you put a tool like this to work in a live business environment the possibilities for improving customer service and sales are endless,” explained Petrivelli.

Whether the app is used to scan a vehicle VIN to help identify accessories appropriate for that vehicle, place an order, track a shipment or upsell accessories in a car lot, car show or event, it will prove to be a powerful sales tool that can be taken anywhere.

The app is now available for download on the iTunes App Store and Google Play and immediately available to existing Premium eKeystone users. Once loaded onto a user’s device the app is activated using the customer’s eKeystone account login information.

For more information contact a Keystone Automotive Operations customer service associate at (800) 521-9999.

Keystone Automotive to Distribute GRID Off-Road Products

GRID Off-Road has entered into an exclusive distribution agreement with Keystone Automotive Operations covering the U.S. and Canada.

“To compete and grow in today’s dynamic retail environment, businesses like ours need to find better ways to deliver products to market quickly and efficiently,” said Lawrence Lee, owner of GRID Off-Road. “After lining up our strengths and thinking about what we really love doing—designing innovative wheels and manufacturing them to the highest quality—we came to the realization that we needed to find a partner that could help us reach our growth potential and tackle the supply chain challenges.”

GRID Off-Road evaluated several options before landing on Keystone, according to the company.

“With Keystone’s network of warehouses, fleet of trucks, commitment to inventory and complete toolkit of marketing solutions they became the obvious choice,” Lee said. “We market, design and manufacture to the highest trendsetting standards in the aftermarket today. We believe their unique ability to serve the aftermarket coupled with their approach is a perfect fit."

Keystone operates seven distribution centers in North America with a combined available warehouse footprint of over 2.5 million square feet. GRID Off-Road products will be stocked in all locations to provide next-day delivery service and improved fill rates, according to the company.

GRID Off-Road headquarters are stationed near Keystone’s new 450,000-square-foot warehouse in Eastvale, California.

“We are extremely pleased to have this opportunity to work with GRID and serve both their existing customers, our very broad customer base and the future customers we develop together,” said Bill Rogers, president of Keystone Automotive Operations. “GRID’s focus on providing quality products and a positive customer experience is in alignment with ours. Our ability to reach the market through our sales team, the BIG Show and our marketing programs will provide GRID an excellent platform for growth. We appreciate their confidence in us and will work hard to insure the potential of their products and brand is realized.”

Tim Montana Live in Concert at the Glass Cactus

Gaylord Texan and Convention Center, Grapevine, TX

Join us and WEATHER GUARD to welcome Tim Montana for a LIVE concert before the BIG Show in Dallas, Texas on February 23rd at 8:00 p.m.. Protected by WEATHER GUARD.

* You must show your convention badge for entry.
* Must be 21 to attend.

 

ABOUT TIM MONTANA

It’s easy to see why Montana’s music connects with so many people far and wide. Dubbed as one of Rolling Stone’s “Artists You Need to Know,” his musical influencers range from Merle Haggard to Guns N’ Roses. Montana’s passion for music has not gone unnoticed by his fellow musicians. “Tim is the real deal. He’s a little bit country with lots of hard rocks — or maybe he’s a rocker in touch with some serious country roots,” says ZZ Top’s Billy Gibbons. 

Tim grew up in Butte, MT in a household that did not support his musical career. He quickly learned if he wanted to make a reality of out his passion to sing and play guitar, he had to escape Big Sky Country. He packed his bags and made his way to the heart of country music, Nashville, TN. 

Soon after living in Nashville, a rodeo performance caught the attention of David Letterman. David was so impressed by Tim’s music, he personally invited Tim to perform on The Late Show with David Letterman. 

Montana continued to write and record which earned him a worldwide publishing deal with the Spirit Music Group. This led to an introduction with ZZ Top’s Billy Gibbons. The two of them collaborated on multiple different tracks including, “This Beard Came Here to Party” which was the anthem for the Nashville Predator’s 2017 Stanley Cup Playoffs. Tim followed up with writing on Kid Rock’s current single, “Tennessee Mountain Top” and “Greatest Show On Earth” as well as Mac McAnally’s current hit, “Amarula Sun.” 

In September 2017, Tim released his single, “Hillbilly Rich.” Rolling Stone called the song an, “an ode to fantasies about telling off your boss, making it rain, and having everything all at once.” Shortly after the song was released, Tim performed the single live on Fox & Friends.

To learn more about Tim Montana you can click here to visit his website.

The BIG Show to Feature Erik Qualman as Keynote Speaker

Gaylord Texan and Convention Center, Grapevine, TX

KEYSTONE AUTOMOTIVE OPERATIONS, Exeter, PA.  -  Keystone Automotive Operations is pleased to announce the addition of Erik Qualman as keynote speaker to the 2018 BIG Show lineup, Friday, February 23rd at 4:30 PM – 5:30 PM prior to show opening at 6:00 PM. “Our BIG show is bigger than ever this year and we wanted to add a Keynote Address as a new component to our program,” commented Fred Petrivelli, VP Sales for Keystone Automotive Operation. “We are always looking for ways to help our customers and believe that delivering thought provoking content and solutions that can expand the way they think about their business is important.”   He adds, “We are very grateful of Warn’s sponsorship of Erik Qualman and helping us provide an educational and entertaining jumpstart to our event,”

 

#1 Best Selling Author and Motivational Speaker Erik Qualman has performed in 49 countries and reached 25 million people this decade. His Socialnomics work has been on 60 Minutes to the Wall Street Journal and used by the National Guard to NASA. His book Digital Leader propelled him to be voted the 2nd Most Likeable Author in the World behind Harry Potter's J.K. Rowling.

What Happens in Vegas Stays on YouTube helped Qualman be listed by Forbes and Fortune as a Top 100 Digital Influencer. His business books are used in over 200 universities and he has received an honorary doctorate for his groundbreaking work.

His book How to Sell on LinkedIn is becoming mandatory reading for sales teams. Qualman was formerly a sitting professor at Harvard & MIT’s edX labs. “The digital age has brought an unprecedented focus on branding, especially social reputation. We feel Erik’s remarks will strike a chord with our customers as they look for new ways to connect with their consumers,” says Petrivelli.

For more information, attendees and suppliers should visit www.keystonebigshow.com or contact their Keystone representative.





Keystone is the leading distributor and marketer of aftermarket automotive products and services, uniquely positioned to offer customers and suppliers substantial scale, the most comprehensive inventory selection in the industry, high levels of customer service and innovative marketing support. Keystone is committed to expanding its offering to meet the ever-growing needs of its customer base, providing them what they need, when they need it most.

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