Keystone News

  • 5/12/2017 12:00:00 AM
  • Harneet Kaur

EXETER, PA – Keystone Automotive Operations, Inc. expanded its sport compact line card by adding NRG Innovations and Rocket Bunny. Founded in 2003, NRG Innovations is at the forefront of the tuner industry, with an impressive product assortment that touches 17+ categories and has more than 1,400 SKUs. “While NRG Innovations designs and engineers a variety of accessories for the sport compact segment, the company has mass market appeal. NRG’s umbrella of products is a well-rounded addition to the speed and performance category at large, and a great opportunity for our customers to diversify their business with one single brand,” added Daria Bryk, Marketing Manager at Keystone.

The Rocket Bunny collection has gained global acclaim for its trend-setting style and authenticity within the sport compact segment. And it’s the top-quality Japanese-made versions of these dynamic aero kits that have secured the loyalty and admiration of racers, car show winners and their installers. Rocket Bunny aero kits are not mass produced, so great care is taken for each component. The end result is a superior fitting with an artful design that is admired and sought after by car enthusiasts around the world.

“These companies are leaders in quality and market experience,” said Larry Montante, VP of Category Management. “We’re excited about these new partnerships and look forward to growing together to best serve our customers,” he continued.

Keystone has more than 165,000 unique stocking SKUs and will continue to expand its footprint to meet the ever-growing needs of its customer base, providing them what they need, when they need it most.

  • 5/1/2017 12:00:00 AM
  • Harneet Kaur

EXETER, PA – Keystone Automotive Operations, Inc. welcomes Dana Spicer, Yukon Gear & Axle, Dynamic Suspension, AirBedz, CargoGlide, Cargo Ease, Rack’Em and Prince Lionheart to its suspension and truck bed/van accessory market segments. "Each of these manufacturers brings something really special to the table, from legendary performance and creative storage solutions to innovation at its finest," said Larry Montante, Vice President of Category Management. "We’re very excited to welcome these new partnerships to the Keystone family," continued Montante.

The Dana Spicer name has been producing high-performance driveline components for 75 years and counting. Yukon Gear & Axle has some of the highest quality differential parts on the market, a result of state-of-the-art equipment and advanced manufacturing techniques. Both Cargo Glide and Cargo Ease offer creative van storage solutions that utilize nearly every inch of interior space so that professionals maximize efficiency on the job, while Rack’Em Manufacturing remains one of the most respected names in quality trailer storage solutions. "The additions of Cargo Glide, Cargo Ease and Rack’Em will suit the needs of the working professional, while Dynamic Suspension’s line of spring systems offer premium load-handling capability for work trucks and towing rigs alike," said Blake Bonser, Marketing Manager at Keystone.

Pittman Products International offers the only multi-patented air mattress that is specifically designed to fit mid and full-sized trucks in long and short bed layouts, with several additional patents are pending. And Prince Lionheart, a family owned and operated business, carries a multitude of vehicle storage and safety products for little ones in the back seat.

Keystone has more than 165,000 unique stocking SKUs and will continue to expand its footprint to meet the ever-growing needs of its customer base, providing them what they need, when they need it most.

  • 5/15/2017 12:00:00 AM

Lancaster, PA - On May 14 Keystone Automotive Operations took part in the Annual Make-A-Wish® Mother’s Day Convoy in Lancaster, PA. The fund raiser that supports granting wishes for children with life threatening medical conditions began in 1990 when 44 trucks gathered as part of fulfilling a wish for a young man named Matt who wanted to ride in an eighteen wheeler and speak to his sister on the CB radio. On Sunday, Keystone was proud to be one of the record breaking 595 rigs that showed up to support Make-A-Wish®.

If you weren’t paying attention you could have missed seeing the cleverly painted Keystone truck. John Ruch, Vice President of Operations for Keystone said, “We wanted to have a little fun this year and decided to bring one of our more unique vehicles – a camo wrapped freightliner. It was great watching people’s reaction to seeing the big rig.”

“Make-A-Wish® and its charter to give hope and fun to children with chronic illness are perfectly aligned with our values. We started as a family business and know that our employees and their families are what make the company run. We support organizations like Make-A-Wish® because they extend needed services to the communities our employees live in. We were very proud to take part in this year’s convoy,” commented Bill Rogers, who leads Keystone Automotive Operations.

Keystone employees rallied behind the fund raiser by hitting the donation goals they set and the company generously matched their contributions. “The event was a lot of fun and the participation of our employees was great. We were able to build some internal awareness for Annual Make-A-Wish® while supporting a very worthy cause,” added Rogers.

  • 6/7/2017 12:00:00 AM
  • Harneet Kaur

EXETER, PA – Keystone Automotive Operations, Inc. welcomes Motul Oil to its speed and performance line card. The company is a clear market leader in OEM approved, high-performance engine oils/lubricants for European and various import applications. Motul Oil is a well-respected name within the motorsports community and has longtime partnerships with giants like Subaru, Toyota, Nissan, and McLaren.

With a 160-year history rich in product innovation, Motul Oil is unmatched in its premium quality and performance. And as a leading figure in motor racing, Motul develops and validates its products under the most extreme conditions. “They have achieved mastery of their formulation, development, and also production processes. We’re pleased to be offering Motul Oil to our customers,” said Daria Bryk, Marketing Manager at Keystone.

Though common in the automotive industry, the Motul name is also prominent in mining, brick and cement, plastic injection, as well as the mechanical, metal, and even food industries.

Keystone is the industry’s leading distributor and marketer of aftermarket automotive parts. It continues to expand its footprint to meet the ever-growing needs of its customer base, providing them what they need, when they need it most. Keystone’s geographic reach and unique distribution model allow it to offer customers and suppliers substantial scale, the most comprehensive inventory selection in the industry, high levels of customer service, and innovative marketing support.

  • 5/17/2017 12:00:00 AM
  • Harneet Kaur

EXETER, PA – Keystone Automotive Operations, Inc. welcomes Northern Radiator to its speed and performance line card. The company has been manufacturing heating and cooling products across the automotive, racing, agricultural, truck, and industrial industries for more than 40 years. “With our race, muscle car, hot rod, custom kit radiators, and fan shrouds, there isn’t a cooling system or cooling problem we can’t help solve, fix, or upgrade,” said Chuck McKaige, Vice President of Sales at Northern Radiator.

Northern Radiator leads the industry with standard practices, seeks the highest-quality resources, and employs a team of R&D specialists who ensure standards are not only met, but exceeded. The company uses a proven OE inspired inlet/outlet along with a side-channel system that allows flex under pressure. High-capacity, efficient, seven-plate oil coolers dissipate more heat. And most Northern Radiators are built with a one-piece precision stamped tank for appearance, fit, function, and cooling.

“Keystone is very excited to have high-quality Performance Aluminum Products by Northern Radiator added to our distribution network. With our immediate inventory availability and delivery capabilities, we know our customers will be successful,” said Dave Burke, Category Manager at Keystone.

Keystone carries and supports over 800 brands of aftermarket products, and will continue to expand its footprint to meet the ever-growing needs of its customer base, providing them what they need, when they need it most.

  • 5/30/2017 12:00:00 AM
  • Harneet Kaur

EXETER, PA – Keystone Automotive Operations, Inc. welcomes Race Gas™ and Weego to its growing line card. Race Gas™ is a patent-pending combination of chemicals that fall into three primary groups: Fuel Hydrocarbons, Oxygenate, and Organometallic Compounds. Each group of compounds is found in typical gasoline. What differentiates Race Gas™ are the individual chemicals that were chosen from each group to formulate a blend of proven performance. With founding members that are self-proclaimed motorsport fanatics, expect a finished product that’s tried and true. “Receive a boost in power, throttle response, and torque,” said Dave Burke, Keystone Category Manager. “It’s a must-have item on the shelves this race season!” he continued.

Weego Jumpers

Weego provides a high quality, long lasting, and affordable power source in the form of jump starters and battery packs. They’re an ideal solution for everyone, from mom to mechanic, and suitable for a fast-paced, tech-reliant lifestyle by staying powered, staying connected, and staying safe when on the go. Weego products are ultra-compact and lightweight enough to fit in someone’s pocket, built for longevity and durability. “We are thrilled to begin this partnership with Keystone,” said Gerry Toscani, CEO of Weego. “This is an important step into large-scale automotive aftermarket distribution for us. Now Weego products and accessories will be available to more auto, truck, RV, and powersports dealers,” continued Toscani.

As the leading distributor and marketer of aftermarket automotive products and services, Keystone is committed to expanding its offerings to meet the ever-growing needs of its customer base, providing them what they need, when they need it most. Its geographic reach and unique distribution model allow it to offer customers and suppliers substantial scale, the most comprehensive inventory selection in the industry, high levels of customer service, and innovative marketing support.

Recent Articles

Keystone Automotive Operations and Elby Bikes join forces to distribute Electric Bikes across North America


August 1, 2020

Elby Mobility has entered into an exclusive distribution agreement with Keystone Automotive Operations covering the entire U.S. and various parts of other countries. Elby Bikes created its first e-bike with an industry-leading hydroformed step-through frame design and continues to innovate in the e-mobility market.

"With the growth in the e-bike market over the past few years, businesses like ours need to secure, strategic partnership programs with a company like Keystone, that deliver products to market more efficiently and quickly," said Frank Stronach, owner of Elby Bikes and founder of automotive products manufacturer, Magna International. "Our strengths have always been creating and designing high quality industry-leading products and bringing them from concept to reality. We are also excited to show what we have for 2021, and we feel Keystone is the best partner to launch with"

Elby Mobility evaluated several options before landing on Keystone. "I have been a pioneer in the automotive aftermarket for decades and we feel that Keystone is the perfect fit for the growth of Elby Mobility. Under our new leadership team, we are excited to support the distribution and B2B platform once again."

"We are very happy to partner with Elby Mobility in this rapidly growing space." Said Andy Morgan, category director for Keystone Automotive Operations. "Elby’s ebikes are extremely high quality, use top notch components and are consistent with the quality we expect. The product is very well designed, operates impeccably and most of all are fun to ride! We are excited to serve a new dealer base as well as offering them to our existing customers."

Elby Bikes

About Elby Mobility

Founded in 2019, Elby Mobility is pioneering a revolution in the way we move through our communities and cities. Elby Mobility’s ebikes provide empowering alternatives to move people through their communities with ease. By providing a scalable, leading-edge solution, we strive to relieve the pain points of transportation and build value for businesses. At the same time, we know our electric-powered solutions are contributing toward a sustainable future, reduced congestion, a cleaner environment, and higher quality of life for everyone.

Elby Mobility sells directly to consumers but is also a leading provider of ebike fleets to hospitality properties, corporate and collegiate campuses, high-density residential communities, and municipal governments. These fleets provide organizations with new opportunities for revenue generation, improved customer engagement and loyalty, and methods to advance corporate sustainability initiatives.

Elby is welcoming, aspirational, connected, and built to carry us all into a better future. Most of all, they’re incredibly fun to use. Elby. Feel Electric.

For more information on Elby Mobility, please visit

COVID-19: How we are responding, a message from our President



To our trusted suppliers and customers:

The unprecedented effects of COVID-19 (coronavirus) are having a tremendous impact on our lives and businesses. The health, safety and wellbeing of our employees, customers and suppliers is our primary concern and we are continuing to take actions to mitigate the risks across all our facilities based upon guidance provided by the U.S. Center for Disease Control (CDC), the World Health Organization (WHO), the Occupational Safety & Health Administration (OSHA) and other public health authorities and resources. We continue to expect that all employees and drivers remain vigilant in maintaining proper hygiene habits in addition to social distancing.

Our practices have been enhanced to include more frequent, regular cleaning and disinfecting of delivery vehicle surfaces such as interiors and steering wheels, remote controls on lifts, doorknobs and other areas of the vehicles that are frequently touched. We have modified travel and in-person meeting policies appropriately and expect our employees to stay home if they show symptoms or feel sick. We have instituted rigorous cleaning and sanitation practices throughout all our warehouses, vehicles, offices and facilities. Where possible, employees have been transitioned to work at home while we have established strict distancing guidelines for associates working in any of our operating facilities.

We actively monitor the fluid developments of this situation as we continue to serve our customers and support the interests of our suppliers. Many of our customers and suppliers are small and medium-sized, independent essential businesses and as a vital component of the supply chain, we are doing everything we can to service them and the communities and consumers they serve.  In the furtherance of this objective, we continue to receive and process orders and maintain deliveries where there is demand and not limited by government restrictions.

We understand the economic realities of this unprecedented situation with their impact on our industry and believe that in staying the course, we can take steps to mitigate the disruption to our business partners.  We are confident that this challenge will pass, and we will move forward together.

We wish you safety and health and thank you for your support.

Thank you,
Bill Rogers

eKey App Used by Over 1000 Jobbers
The eKey Mobile App launched early 2019. No more were Jobbers tied to a computer terminal. The app gave the flexibility to access eKeystone tools from anywhere they choose. In addition to Year/Make/Model and VIN barcode reader, Jobbers can use the Smart Search tool they are familiar with from the eKey website. It doesn’t stop there, once the parts are orders on the app, Jobbers can track the status of their delivery truck, ensuring that service schedules can be maintained. The app is available for download on the iTunes App Store and Google Play.
Keystone Automotive Launches Exclusive Interactive Garage Integration
Keystone Automotive Operations, distributor and marketer of automotive aftermarket products and services, has now exclusively integrated Interactive Garage, a virtual custom vehicle build visualizer, into its dealer transactional portal,

This new tool allows Trial and Premium subscribers to the platform a visual sales tool to demonstrate to their customers exactly how their selected parts and accessories will appear on their vehicles prior to purchase and installation.

“It is important to us that we continue to develop enhancements to the eKeystone user experience for our jobbers while providing them with tools designed to assist the sales process and help them grow their businesses,” says Keystone vice president, category management, Larry Montante. “We believe that high-quality services such as Keystone Interactive Garage add significant value to our eKeystone Premium users with an easy-to-use tool that their customers will appreciate.”

Accessed via, the Keystone Interactive Garage features 38 base vehicles sorted by year make and model, along with their corresponding color options and at launch, features more than 10,000 individual part variations from nearly 90 participating suppliers. Customized builds can be provided to in-store customers as a printout while the parts themselves can be added to the eKeystone cart with a single click.

“We developed Interactive Garage to be the perfect complimentary sales tool for jobbers, dealerships, and accessory manufacturers to provide the best user experience for the ultimate customer: the end consumer,” states Interactive Garage CEO and founder, Ryan Hagel. “Teaming up with Keystone provides our platform significant access into the marketplace that will aid in the acceleration of aftermarket product sales through visual vehicle personalization for users across the U.S. and Canada.”

This addition to the platform is now available and included with eKeystone Premium subscriptions. A customized version is also offered that delivers jobbers the ability to manage their retail pricing, customize the look and feel of the user interface, and incorporate the tool into their own websites.

“We’re receiving a tremendous response to Keystone Interactive Garage from our jobbers as well as our supplier partners,” added Montante. “With new parts being added daily, we will continue to expand the product offerings and with it, the variety of custom build options.”

2019 SEMA Show attendees will have the opportunity to learn more about the Keystone Interactive Garage when they visit the Keystone Booth #21249, while those who will not be attending the show are encouraged to speak to their Keystone representative for more information or visit:
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